The Eurocup is a gold mine. It is the tournament, above the Champions League and any other, that produces the most income. Television rights have gone up to 1,440 million euros, while the commercial aspect goes up to 568 million euros, as reflected in UEFA’s accounts. To this we must add the 300 million euros from ticket sales and more stadium-related revenues that could reach one hundred million euros, leading to machinery manufactured by the UEFA to generate money close to 2.5 billion euros.
After the pandemic and the special nature of the Euro Cup held in 2021, the numbers are growing and so is the income. And the truth is that perfect organization by UEFA, Not so much so on the part of Germany. Surprisingly, yes.
The highest body of European football involves Federations and clubs in all of this. Without each other’s structure, these tournaments would not exist and UEFA knows that taking care of what they call the football pyramid is the basis of success. How do the players participate in all of this? UEFA does not directly give money to players. In this case, it is the federations that agree to negotiate the so-called bonuses for participating.
Money from eighths
In the case of Spain, the prizes (apart from allowances for being concentrated) have been coming for a long time once the group stage is passed. It is a requirement on the part of the Federation as a minimumas a starting point for what is almost considered an obligation.
The final prize for each player can reach 400,000 euros, which would come from the 28.25 million euros that the Federation would receive for taking the win in Berlin on July 14. Everything starts with 9.25 million euros for arriving to the final phase, plus the million for each victory in the group phase, to which we must add the 1.5 million for reaching the round of 16 and another 2.5 for reaching the quarterfinals. Therefore, The team has already raised 16.25 million euros.
Iker Casillas’ save for Robben in the 2010 World Cup
For footballers, the eighths were worth 180,000 euros, An amount that increases by another 75,000 euros for reaching the quarterfinals, to 300,000 euros for being in the semifinals. Nothing to do with Georgia’s bonus, which supposedly distributes ten million euros per person for surpassing the group stage, to which the same amount had to be added for having surpassed Spain. De la Fuente and the coaching staff also participate in the bonuses. Far away are the 600.000 euros that the world champions won in South Africa.
140 million euros for the clubs
The clubs also participate, as we said, in the money that reaches UEFA. They will not reach the 331 million euros distributed to the federations. 140 million euros will reach the clubs. In category one Leagues, the daily income for each player while in the tournament is 10,000 euros per day. In addition, UEFA distributes practically all of its income, minus operating expenses. He programa HatTricksolidarity and the rest of the federations will take 571 million euros
The main referees will receive a remuneration of 5,000 euros per game in the group stage, which increases
Euro 2020: summary and goals of Italy 1-1 Spain
It will be worth 10,000 euros in the qualifiers. As for the assistants and fourth referees, their reward will be 2,500 euros in the group stage and 5,000 euros from the round of 16 onwards.
Rain of sponsors
Up to fourteen firms have been associated with the UEFA advertising poster. Qatar continues as one of the main brands, in this case with Visit Qatar, the betting house Betano, the Chinese electric cars BYD, two brands of the Alibaba group (Aliexpress and Alipay+) or the German companies Lidl and Engelbert Strauss. Adidas and Coca-Cola, faithful travel companions, are also in the relationship. There are also German companies such as Deutsche Bahn (DB), Deutsche Telekom, the brewery Bitburger, the insurer Ergo and the meat company Wiesenhof.
