Rgoodbye MARCA rises again in audience a EGM more with a new spectacular rise, this time placing with 490,000 daily listeners, according to the second wave of the General Media Study (EGM) for this year 2024. This increase represents an increase in 43,000 listenerss on the same wave last year and 19,000 on the first wave of 2024. That is, BRAND Radio and its listeners are in constant and unstoppable growth.
Historically, this data 490,000 listeners represents a milestone for BRAND Radio and sports radio reaches its best figure in the second wave since 2015.
Spectacular data in Madrid and Barcelona
Radio MARCA has managed to increase its audience with large increases in Madrid and Barcelona. In Madrid, it has reached the figure of 150,000 listeners diaries, 18,000 more than the same wave as the previous year. While in Barcelona it has grown to 81,000 listeners with an increase of 38,000 listeners.
MARKER and the passion of the live show, a hallmark of identity and audience
The direct is one of the great values of BRAND Radio and this is attested to by a new spectacular audience figure with HIGHLIGHTER weekend that goes up to 353,000 listeners, 33,000 more That the last year. Meanwhile he European SCOREBOARD by Felipe del Campo and Pablo Parra has achieved a rise in 19% audience, achieving its historical record since its premiere in 2021. The commitment to live streaming and the comprehensive broadcast of all the matches from Paris of Roland Garros of Carlos Alcaraz and Rafa Nadal our audience likes it.
La Pizarra, a record
The Quintana Slate, from 4:00 p.m. to 7:00 p.m., has also achieved its historical record with 146,000 daily listeners with an increase of 20% and 26,000 listeners more regarding the second wave of 2023.. New slates continue to arrive on sports radio. Let’s go for another record.
Increases in all bands
A Diario with Raúl Varela, the soundtrack of the mornings, from 7 to 10 in the morningalso increases its audience by 11% compared to the same wave last year. The reference morning gathering with La Tribu continues to gain followers.
David Sánchez’s Despierta San Francisco rises 27% compared to 2023. La Libreta, Santi Cañizarez, Nacho Peña and Látigo Serrano form the most irreverent team on the radio every morning from 10 to 11 in the morning.
The Ortega Program with Vicente Ortega increases its audience by 40% compared to the same wave last year. From 11 a.m. to 1 p.m., Vicente accompanies you with his programs throughout Spain with the best sports entertainment.
And Yanela Clavo’s Cuídate rises 4% compared to last year. From 3 to 4 p.m., Yanela tells you the best health tips with Martin Giacchetta and Boticaria García.
For more
BRAND Radio you are in luck. And there is still a lot of sport ahead with the Euro Cuplos Olympic Gamesa principle of Liga with great stars and all the sports stories, which as always, we will tell you on sports radio.
